Television rots your brain

The truth is out. Patrick Le Lay, the head of French channel TF1, one of the largest television channels in Europe, describes how the job of TF1 is to sell stuff. It’s a commercial channel, so that’s Ok. But what about the viewer?

Nos émissions ont pour vocation de le rendre disponible : c’est-à-dire de
le divertir, de le détendre pour le préparer entre deux messages. Ce que nous
vendons à Coca-Cola, c’est du temps de cerveau humain disponible.
(Source: Télérama)

So there you have it. The role of TV is to soften up your brain for those cute and clever ads. In Italy, of course, even the ads suck. And all the money goes to Berlusconi anyway, owner of four-fifths of Italy (his brother owns the rest).

4 thoughts on “Television rots your brain”

  1. A fellow travelling media person! I’d love to hear about your adventures.

    I like your blog. Concise and informative, with a bit of philosophy thrown in. A great way to end a long and shitty day at the office! Have fun, take care and I look forward to reading more.

  2. correctemundo. But a bit of adrenaline and being a bit more focussed in those situations is no bad thing really. And first impressions seem to hang around in peoples minds for so long…

  3. So your in-laws will always think of you leaping up to open the door for someone and nodding intensely when they offer more coffee.

    Did you have any gluhwein?

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